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Tourist Development Council (TDC)
Information for Visitors
Tourist Development Council/Visit Florida Keys Website
Vision Statement
The mission of the Monroe County Tourist Development Council is to manage Monroe County's tourism marketing efforts to ensure long-term economic stability through visitor-related revenues. The TDC pledges to benefit residents and visitors by utilizing those financial contributions to improve the Florida Keys' environmental and community resources. The tourism council also prioritizes enhancing residents' quality of life and minimizing their property taxes by safeguarding the health of the county's primary industry.
Employment And Job Opportunities
Board Member Listings
Committee Meeting Schedules and Packets
- Tourist Development Council (TDC)
- District Advisory Committee (DAC)
- Fishing Advisory Committee (FAC)
- Dive and Ecotourism Advisory Committee
Tourist Development Council
- FY 2026 Marketing Plan
- FY 2025 Marketing Plan
- Additional Agenda Packet Information
- TDC Operations Manual
- Annual Report 2024
- Bed Tax Funding Distribution Chart
- Government-in-the-Sunshine Handout
- Community Outreach: Investment in our Community
- State of Tourism Presentation May 6, 2025
- Annual Hurricane Preparedness Workshop May 29, 2025
- Florida Keys Hotel Forecast Webinar September 4, 2025
- Tourist Development Tax Legislative Update
Fishing Advisory Committee
- View Board Members
- Sample Fishing Event Funding Agreement
- Sample Fishing Event Reimbursement Packet
- Fishing Workshop Packet
- Sample Fishing Score Sheet
Dive and Ecotourism Advisory Committee
Tourist Development Council Market Research
- Monthly Summary Reports
- Florida Keys Hotel Forecast
- Four Penny Revenue Report
- 2024 Visitor Profile Study
- 2024 Tourism Report - Datafy
- Benefits of a Tourism Economy
- Economic Impact Study Monroe County
- Examining the LGBTQ+ Market
- CBRE Hotels Research FL Keys Forecast
- Affluent Traveler Brand Perception Study
Tourist Development Council Event Funding
- General Information on Event Funding
- Sample Destination and Turnkey Budgets
- Sample Turnkey Event Funding Agreement
- Sample Destination Event Funding Agreement
- Sample Fishing Event Funding Agreement
- Sample Cultural Event Funding Agreement
- Sample Destination and Turnkey Event Score Sheet
- Sample Destination Reimbursement Packet
- Sample Turnkey Event Reimbursement Packet
- Sample Cultural Event Reimbursement Packet
- Sample Fishing Event Reimbursement Packet
- Charity and Scholarship
- Survey Example
- Workshop Packet Events
Tourist Development Council Capital Project Funding
- General Information on Capital Project Funding
- Sample Capital Project Funding Agreement
- Sample TDC Project Summary Sheet for Projects $19,999.99 and Under
- Sample Reimbursement Packet
- Sample Capital Worksheet
- Public Facilities Flow Chart
- Capital Workshop
Appeals
If a person decides to appeal any decision made by the board with respect to any matter considered at such meeting or hearing, he or she will need a record of the proceedings, and that, for such purpose, he or she may need to ensure that a verbatim record of the proceedings is made, which record includes the testimony and evidence upon which the appeal is to be based.
ADA Assistance
If you are a person with a disability who needs special accommodations in order to participate in meeting proceedings, please contact the County Administrator’s Office, by phoning 305-292-4441, between the hours of 8:30 a.m. and 5 p.m., no later than five (5) calendar days prior to the scheduled meeting; if you are hearing or voice impaired, call "711."